To become the company most respected by society, customers, shareholders, and employees.

To have a sense of social responsibility, abide by laws and regulations, protect the environment, and pursue the harmony between corporate growth and social development.

To respect the needs and investments of customers, and continuously create value for them through innovation, process improvement, and employee development.

To continuously pursue the improvement of the company's operating results, and bring long-term and good returns to investors.

To respect the individuality of employees, invest in their competitiveness enhancement and happy work, and provide reasonable returns for their contributions.